Forrester: Interactive Marketing To Grow 11% To $25.6 Billion in 2009
Posted by admin | Posted in featured, news, research | Posted on 11-05-2009
Tags: blog, budgets, Cyberspace, digital, email, Forrester Research, interactive, marketing, research, search, social media, web 2.0, weblogs, world
5
Forrester Research predicts that interactive marketing spending will hit $25.6 billion this year — up 11% from $23.1 billion in 2008, despite being flat, as marketers shift money from traditional media to digital channels.
That total, which also includes search, email, social media and mobile marketing dollars, is expected to more than double to nearly $55 billion by 2014. “This growth is due to marketers seeking lower cost, more accountable channels which are also widely used by their customers,” wrote Forrester analyst Shar Van Boskirk, in a blog post previewing the firm’s interactive spending forecast due out in June.
Read the original
5ym6bqinpj
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_c.png?x-id=bdfb60e1-635b-4b7f-91de-35d2dac1597d)
Find Original Prediction here
http://tr.im/rvff
Thanks for your comments, please come back soon, why not subscribe to our newsletter?
Cheers, Michele
The article is usefull for me. I’ll be coming back to your blog.
The best information i have found exactly here. Keep going Thank you
New post: Forrester: Interactive Marketing To Grow 11% To $25.6 Billion in 2009 (http://cli.gs/3zsE1G)